How The Platinum Card® from American Express Compares to for Facebook Advertising

Why go for ROI-poor reward points when cashback is king for buying  Facebook ads?

“Membership has its privileges.”

That original American Express tagline still defines most of its card offerings—and if, as an e-commerce company owner, you’re primarily looking for luxury-level travel privileges and perks, The Platinum Card® from American Express may well be the ideal card for you.

If you’re looking for the best card for buying Facebook ads, it isn’t.  

I’ll tell you why in a minute.  

But first, let’s look at The Platinum Card® from American Express.

The Points Guy  STILL loves this card in 2022, even though it’s dropped its 10X bonus.  The 100,000 welcome bonus offer (after you spend $6,000 on purchases in the first six months of card membership)  probably factored into the decision. (If you use The Points Guy’s Card Match Tool, you could be targeted to receive 125,000 or 150,000 points.) Especially since the welcome bonus offer’s $2,000 value works to offset the card’s hefty $695 annual fee which is one of the highest fees out there.

Great for those who value gas, groceries, and showering in airports.

That’s in addition to the card’s core travel benefits such as 

*Enrollment required for select benefits.  **Eligibility and Benefit level varies by Card. Terms, Conditions, and Limitations Apply. Please visit for more details. 

Best of all, you can use those hundreds of thousands of points you earn for -- wait for it…

Travel!  Which is not necessarily a bad thing if that’s what’s most important to you and your company…

… opposed to maxing out your ad spend on campaigns that are crushing it and allowing you to scale faster than you ever thought possible.

If your ad spend is $10K a month or more…

What has to offer

The card is the world's first card created to help businesses scale and grow. Here is what has to offer:

  • Up to 3% cashback on unlimited Facebook ad spend

  • 0% APR

  • Unlimited credit limit based on ad spend. The more you spend the higher your limit so you can scale your business fast without depending on or affecting your FICO score

  • Qualifications are based on having a monthly ad spend of $10,000 or more—not exclusively based on FICO score

  • Get an unlimited number of debit and virtual cards for ads—each with its own unique number, name, and address with No Annual Fee or additional costs

  • No annual fee

  • No personal guarantee required

  • Unlimited cash back on your Facebook ad spend

Discover The World's First Financial Platform Built For Growth lets you easily control spend, get higher daily limits, earn cash rewards, and stabilize ad spend at scale.

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